Here’s a great post about innovation in churches Church Marketing Sucks.
Does size matter? What about smaller churches and those with limited financial resources? Or, is innovation more difficult for larger, more established churches?
Innovation is difficult for every church because it is not natural for groups to be innovative. By nature we’re drawn to the lowest common denominator of a group, so innovation can sometimes be squelched for the sake of unity. History is riddled with individuals who are known for innovation. It’s been only recently that companies have started to provide outlets for innovation, realizing that some people need to be alone and others want to be in groups. Either way, innovation is always a challenge because it takes time, commitment, resources and failure.
Yep, failure is typically a huge part of the innovation process. And what churches are OK with failing? I am encouraged by the increasing amount of church cultures that do foster innovation, but the size of these churches has run the gamut.